Martin Champagne · Digital strategist since 2004

Human first.AI-amplified.

For more than 20 years, I've helped entrepreneurs turn complex digital challenges into systems that work: websites, CRM, automation and AI, without losing the human part.

Martin Champagne smiling at his desk in his studio
In the studio · Mexican Caribbean

About

I start by listening.

Hi, I'm Martin. I've worked in digital media since 1995, long enough to watch every "next big thing" arrive. The tools keep changing. What people need from them doesn't.

I've been a graphic designer, a marketing director, a trainer and a strategist. Today I bring all of it to one question: what feels stuck for you, and what would make your day easier? Then I map the path, explain each decision, and bring the right people, projects and tools into the work, including AI where it saves you time.

I want the result to work, and I want you to understand it, own it and feel confident running it after I'm gone.

Path

From the early web to AI agents.

Every step added a skill the next one needed.

  1. 1995

    First steps in computer media

    Marketing and design on the computer, before most businesses had a website.

  2. 2004

    Computer graphic artist, Groupe Stageline

    Marketing department of the L'Assomption manufacturer of mobile stages, while building an independent practice in graphic and web design.

  3. 2005

    Founder and project director, EXPERIMART

    Ten years leading projects from concept to delivery in Québec, Canada, through 2015.

  4. 2012

    Director of Marketing Communications, INITIAL-LED

    Canada division of a North American LED manufacturer, then product integration until 2017.

  5. 2018

    Marketing Strategist

    Marketing strategy, Facebook campaigns and newsletter automation for Groupe Mackay, through 2022.

  6. 2019

    Expat living in Mexico

    Settles in the Mexican Caribbean and keeps serving clients in Canada and the United States remotely. Refines his digital tools so the client experience stays excellent at a distance, bringing even more value and helping businesses grow through remote strategy.

  7. 2022

    Trainer, photographer and videographer

    One-on-one training on Adobe, Google and marketing tools with JFL Media Formation and Ma-Formation.ca, and portrait and brand photography.

  8. 2023

    Founds MC MEDIAS

    An R&D lab for digital growth, alongside 1 ON 1™ consulting and coaching and international mandates such as ADHDVision.

  9. Now

    Human first, AI-amplified

    Advisor on CRM, automation and AI agents that give business owners time back.

Foundation

Same foundation, every project.

Clarity

You know the real problem, the opportunity and the next decision, in plain language.

Experience

Two decades of design, marketing and systems work shape the choices that matter, so you skip the expensive detours.

Transparency

You see what's changing, who owns it and where progress stands. Every handoff comes with recorded walkthroughs.

ListenA discovery call: goals, blockers, budget.
MapA written plan with scope, owners and assumptions.
MakeBuild in visible steps, with updates as you go.
MeasureResults reviewed, videos handed over, next step agreed.

Projects

Four ways to work together.

Pick the door that matches what you need right now.

Done for you

Build it with me

MC MEDIASFounder · since 2023

High-end WordPress sites, SEO, lead-generation ads and brand work for businesses that want their website to bring in clients.

In practice: you own your site and accounts, with no lock-in.

Operations

Advanced Technology. Measurable Results.

Novium Systems™Division of MC MEDIAS LLC

Human-guided workflow design for teams that mix people and technology: clearer handoffs, reliable client follow-through and tools people actually adopt.

In practice: each process is mapped, owned by a named person and documented so it keeps working.

Systems

Make it run. Human × AI Progress.

CRM Labs™ · WP Doctor™Services of Novium Systems™

CRM setup, follow-up automation and AI agents, plus ongoing care for WordPress sites that need a doctor.

In practice: a full database migrated to a new CRM, with videos so the team runs it alone.

Learn

Learn. Apply. Grow.

1 ON 1™ · Ma-Formation.caSenior trainer and coach

One-on-one training and coaching on Adobe, WordPress, CRM and AI tools, at your pace and on your own projects.

In practice: you leave each session able to do the task without me.

Clients

In their words.

Google★★★★★ 5.0 · 10 reviews

"After a very bad experience with an agency that sold dreams and didn't keep its commitments, I was pleasantly surprised by his transparency and professionalism from the start. He reassured me by keeping me informed at every step. Thanks to him, I can now generate revenue directly from my website."
Fabien Talekula · online booking and service sales★★★★★ GOOGLE
"He migrated my showcase site to WordPress and optimized it. He takes the time to guide you, recording his analyses and procedures on video so you can find your way on your own. Great transparency. Thanks to you, my site works and now belongs entirely to me."
Maître d'Art Inc.★★★★★ GOOGLE
"Martin understood our needs and transferred our entire database into a new CRM. That let us take back control of our system and become more autonomous. He built a website that met our expectations and respected our budget, and created videos to answer our questions."
Zachary Giguère★★★★★ GOOGLE
"Martin is a great added value for all our projects. He is creative, solution-oriented and very reliable. He's a guy you want around in a project! He has skills and ideas that always create value in ways we didn't expect."
Karl Gendron★★★★★ GOOGLE
"So happy with our new sales and rentals website, which Martin was very dedicated to building. He's personable and easy to work with. Always available, very patient and detail-oriented."
Debbie Baker · The Property Girl★★★★★ GOOGLE

LinkedIn9 recommendations

"One of the things I value most is the peace of mind he gives me. He takes care of so many of the technical details behind my business, from domains and email accounts to storage and website maintenance, that I know I can simply leave it with him. He combines strong technical expertise with a very human approach, and never loses sight of the people behind the technology. He is someone I trust completely."
Szilvia GalambosiSzilvia Galambosi · Creator of the SilGAL Method · client for several yearsLINKEDIN · 2026
"Martin has the rare ability to simplify complex concepts and pass them on in a clear, accessible way. His patience and listening skills make him a natural teacher. He approaches every task with care, rigor and close attention to detail."
Jean-François LabrosseJean-François Labrosse · CMO & co-founder of AKX, President of JFL Media · managed MartinLINKEDIN · 2023
"Highly motivated and invested in the company's success, Martin has been an asset to the team since day one. He expanded our brand image and brought in many clients by working with our internal team and putting effective marketing strategies in place."
François MackayFrançois Mackay · CEO, Groupe Mackay · managed MartinLINKEDIN · 2020
"Martin's energy and efficiency are hard to beat. He's proactive, innovative and knows exactly how to see any project through, even old dinosaur websites! I highly recommend him for any marketing, design or development need, or even a project you have no idea how to bring to life."
Jessica LiberatoreJessica Liberatore · Real estate broker, VP Sommet Liberté · clientLINKEDIN · 2022
"I had a great photo shoot with Martin for my work portfolio. He had great ideas for making the photos professional, easygoing and fun. He didn't rush and took his time. I was told he really captured my essence."
Stacey ReineckStacey Reineck · Transformational mindset coach · clientLINKEDIN · 2023
"Martin offers a phenomenal, professional service. He is always available, knowledgeable and responds effectively to questions and requests. I definitely recommend his services!"
Lucio MansuetoLucio Mansueto · Mobile mortgage specialist, CIBC · clientLINKEDIN · 2020
"I've worked with Martin for years on our logos, business cards and flyers. His graphic design is impeccable and fast."
Marina LongpréMarina Longpré · Financial planner · clientLINKEDIN · 2020
"I recommend him without hesitation. Martin is very available and solves our problems quickly. I get nothing but good comments on my website thanks to him."
Myriam BergeronMyriam Bergeron · Massage therapist & kinesiologist, Équilibre Santé MKM · clientLINKEDIN · 2020
"A very positive meeting with Martin. Very good service, and very available."
Pierre-Luc ArseneaultPierre-Luc Arseneault · Real estate broker, RE/MAX Alliance · clientLINKEDIN · 2022

Contact

What are you trying to change?

Tell me in a few lines. I read every message myself.

  1. 01

    I reply personally within one business day.

  2. 02

    We book a 30-minute discovery call.

  3. 03

    You get a written plan, or I point you to someone better suited.

Prefer email? letstalk@martin-champagne.com